Always-on programmatic for Zurich's bike service startup
Performance-driven always-on campaign for CycleLab, Switzerland's first bike workshop with digital booking and pickup service. Geo-focus Zurich, custom audiences, retargeting and premium display for sustained awareness and bookings.
CycleLab — Mobility / Startup
Performance-driven always-on campaign for CycleLab, Switzerland's first bike workshop with digital booking and pickup service. Geo-focus Zurich, custom audiences, retargeting and premium display for sustained awareness and bookings.
Context
CycleLab is Switzerland's first bike workshop with digital booking and pickup service, focused on the Zurich area.
Challenge
A young startup with a limited budget needs measurable bookings today and sustainable awareness for tomorrow, without relying on Meta and SEM alone.
Solution
Drop8 runs an always-on programmatic campaign for CycleLab, Zurich's first digital bike workshop.
Results
Always-On — Q4 2025 → 2026. Geo-ZH — City & service area. Premium — Display + Native
The approach
Zurich startup CycleLab is Switzerland's first bike workshop with digital booking and pickup service. With a [[g:performance-marketing|performance-driven]] always-on campaign, powered by [[g:audience-targeting|precise audience targeting]] and [[g:programmatic-advertising|programmatic activation]], we position CycleLab as the easiest bike repair provider in the Zurich area and sustainably grow awareness and bookings.
The impact
A performance-driven always-on campaign with Zurich geo-focus, custom audiences, retargeting and premium display secured quality reach beyond Meta and SEM and positioned CycleLab as the easiest provider for bike repairs.